“Docklands Studios Melbourne is a one-stop shop. We had great production facilities, fantastic space for the art department and wardrobe, and we were seconds away from where we needed to be at any given time.” (Showrunner Tony Ayres)
This Netflix thriller built its key indoor sets in Stages 2, 3 and 4 while also occupying production offices, set construction workshops and wardrobe areas.
Locations around Melbourne doubled for Oakland, California, such as the red-brick exterior of Broadmeadows Town Hall (police station), the leafy suburb of Camberwell (Brewer home exterior), the art deco architecture of Macrobertson Girls’ High School (the school), and the beachside suburb of Elwood (Pia’s apartment).
Starring Adrien Grenier, Zoe Kazan and Betty Gabriel, Clickbait is the story of devoted husband and father Nick Brewer (Grenier) whose disappearance sparks an all-consuming search by sister (Kazan) and wife (Gabriel).
The eight-part series employed more than 900 Victorians, among them directors Emma Freeman and Ben Young and lead director, Brad Anderson.
Filmed in 2020-21 and released in September 2021, it trended #1 worldwide in Netflix’ Top Ten list for TV shows. Clickbait was produced by Matchbox Pictures, Tony Ayres Productions and Heyday Television – all part of NBCUniversal International Studios.